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Our new Logo

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Phill Fenton

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Post Sat May 24, 2008 3:15 pm

Our new Logo

After much bickering and tantrum throwing (on my part :-?), Alison and I have finally agreed a new logo.

The emphasis is now on "Signs" rather than "Right" (which was probably wrong all along).

We've started the ball rolling by applying it to our van. We have also ordered up new stationary, and will be fitting the new style at our new premises when we move next weekend.

Whatcha think guys :D
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Gwaredd Steele

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Post Sat May 24, 2008 3:29 pm

Yeah, I like that mate - very un-cluttered.
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Lynn Normington

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Post Sat May 24, 2008 6:00 pm

nice and clean looking Phill I like it :D


Lynn
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Nick Monir

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Post Sat May 24, 2008 7:16 pm

Yip, nice Phill. Simple and eyecatching. Gets the message across! We've just bought a new van so when I've had a chance to get it done I'll post some pics.
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John Childs

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Post Sat May 24, 2008 8:54 pm

Nice job Phill.

Good luck with the move. :D
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Glenn Sharp

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Post Sat May 24, 2008 8:59 pm

I think it looks good too...


I can imagine it having a lot of impact in the flesh......nice and clean

I particularly like the back.....everything you need but easy to read
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Michael Almand

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Post Sat May 24, 2008 9:02 pm

very nice!
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John Gregson

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Post Sat May 24, 2008 9:48 pm

Nice new look for your business in the new premises - good luck :D
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Harry Cleary

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Post Sat May 24, 2008 10:10 pm

Nice job Alison :D
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Chris Wool

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Post Sat May 24, 2008 10:48 pm

Harry Cleary wrote:Nice job Alison :D


you may be RIGHT on there harry

good one phill & Alison best of luck with the move

chris
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John Thomson

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Post Sun May 25, 2008 12:23 am

Nice Phil............hope the move goes smooth :D
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David Rowland

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Post Sun May 25, 2008 10:33 am

very good phill and alison (i know she reads here)

What is with the bit of vinyl under the mirror on the side door, not sure about that bit :cool:
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Jason Xuereb

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Post Sun May 25, 2008 11:14 am

Nice work Phil. That looks all RIGHT.
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Brian Little

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Post Sun May 25, 2008 11:25 am

very clean phil....professional looking......what sign company did you use ? :D :D
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Shane Drew

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Post Sun May 25, 2008 12:41 pm

That looks pretty good mate. You should do this sign business for a living...

.... :cool:
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Dave Bruce

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Post Mon May 26, 2008 12:31 pm

Yer nice one Phil/Alison

Cheers

Dave
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DaneRead

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Post Mon May 26, 2008 12:35 pm

Dave Rowland wrote:very good phill and alison (i know she reads here)

What is with the bit of vinyl under the mirror on the side door, not sure about that bit :cool:


its a shadow or are you being sarcastic :)

How did you do the effect of the word signs. is it an illustrator fill or what. Sorry im not familiar with illustrator or corel. but i would like to do stuff like that as well on some of my work.
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Phill Fenton

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Post Mon May 26, 2008 1:05 pm

Thanks for all the positive comments.

The shiny "acrylic" effect is achieved using gradient fills. Any vector drawing package that allows you to insert gradient fills will allow you to do this. I used Corel Draw - but could just as easily have done it in Signlab.

Each letter consists of two halves. The lower half has a gradient fill running from the bottom to the top going from a dark red maroon colour to a medium bright red. The top half consists of another colour gradient going from pink at the bottom to medium bright red at the top.

The silvery looking outline around the lettering has another colour gradient - this time going from grey (bottom left) to white (top right). Finally it's all outlined again in black.

I hope that makes sense.

Mike Brown taught me how to do this using vinyl alone. This is simply a refinement of his technique but using colour gradients to achieve a more natural effect. I've also seen Andy Gorman do something similar.
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Karl Williams

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Post Mon May 26, 2008 1:58 pm

Nice Job mate. Just one crit though.........The tel no. on the doors is very small, but on the back it's large. I would make it larger on the doors as at the mo it looks lost.
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Paul S Martin

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Post Mon May 26, 2008 2:03 pm

Spot on Phill as always ++++AAAA
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Phill Fenton

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Post Mon May 26, 2008 2:45 pm

Karl Williams wrote:Nice Job mate. Just one crit though.........The tel no. on the doors is very small, but on the back it's large. I would make it larger on the doors as at the mo it looks lost.


I entirely agree Karl. This is just a temporary measure. The doors used to have pictures of our old colorcam and a PC along with the tel. no. in its current position. The number will be removed and placed in its new position along with our new adress once we have moved.
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Karl Williams

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Post Mon May 26, 2008 2:55 pm

It's a nice clear job though Phill. :wink:
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DaneRead

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Post Mon May 26, 2008 3:35 pm

sorry really looking at it now.

may i ask why did you put a picture of the vehicle on the back. is there a reason? or is it because it looks nice.
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Phill Fenton

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Post Mon May 26, 2008 4:31 pm

No real reason. When we first bought a digital printer a few years ago we put pictures on the two sides and rear of the van just to show people we could do digital prints as well as cut vinyl on vehicles. We took the images off the sides but left the one on the back deliberately as it shows our old livery on the same van.
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DaneRead

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Post Mon May 26, 2008 4:50 pm

it looks good
at least you have branded your vehicle i have been trying to do mine for ages now.

got the vinyl in and its been sitting on my rack. Just dont have time to do it.
ive never been 100% sure that it is going to look good.








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Robert Lambie

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Post Mon May 26, 2008 5:11 pm

Hi Phill
the van looks good mate, a nice and clean design.
fresh new look for moving into the new premises too.

im not too keen on the eclipse shape... not sure if its the shape or maybe just the colour. ide maybe have done it in an off-white sorta very light grey or left it off. i had a play around with it and removed it. gary standing next to me just now thinks its better with it, i like it without. :lol1:
ive never been one for large numbers though.. i like to keep the contact info all in one area and fair bit smaller... just a self preference thing i guess...

thanks for taking the time to post your pictures...
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Phill Fenton

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Post Mon May 26, 2008 5:40 pm

The elipse was Alisons Idea. In most cases it is a light grey fading out to white (and disappearing) left to right. This is how we have done the bonnet which is actually wrapped.

We didn't want to wrap the side or the back so decided to do the elipse in silver. Depending on the viewing angle it either looks quite dark or appears almost white and blends into the background. All a bit of an experiment really.
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Karl Williams

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Post Mon May 26, 2008 10:23 pm

Phill, I agree with Rob on the contact details mate. As for the ellipse I think it makes the sign look more interesting.

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